As a consultant to Silicon Valley startups, Eyal helps his clients mimic what he calls the ‘narcotic-like properties’ of sites such as Facebook and Pinterest. His goal, Eyal told Business Insider, is to get users ‘continuing through the same basic cycle. Forever and ever.’ In Hooked, he sets out to answer a simple question: ‘How is it that these companies, producing little more than bits of code displayed on a screen, can seemingly control users’ minds?’
The Internet is turning into one giant Skinner box. Though you knew that already, toiling away in the click mines as you are.
In Ireland the government is apparently going to sell people's private healthcare information without their consent. Because that's the sort of thing that happens when you put a selection of rogues and imbeciles in charge of something sensitive.
Slack going down the other day provided an excellent example of how to do customer support and crisis management communications correctly. Seems straightforward enough, but companies rarely get it as right as Slack did.
Yours etc., @loughlin
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